How Your Brand Voice Elevated HPN Global's 2024 Partner Conference

How Your Brand Voice Elevated HPN Global’s 2024 Partner Conference

WINTER SPRINGS, FLORIDA, USA — Oct 01, 2024

Your Brand Voice partnered with HPN Global to provide comprehensive conference videography services for their 2024 Partner Conference at the Marriott Marquis in Houston. This annual event gathers over 650 hospitality industry leaders, partners, and sponsors to foster relationships, share insights, and network. YBV’s role was to capture and distribute dynamic digital content across multiple platforms, maximizing the event’s reach and engagement.

The HPN Global 2024 Partner Conference featured productive business meetings and networking receptions sponsored by major hotel brands like Marriott, Hilton, Hyatt, Loews, and Omni. Unique activities, such as a NASA visit and the first-ever Dodgeball tournament, provided engaging content, helping to capture the energy and collaborative atmosphere of the event. These videos also helped promote future events, including HPN Global’s 2025 Partner Conference at Caesars Palace in Las Vegas.

To enrich the video content, we employed two distinct interview styles. Formal sit-down interviews with attendees offered deep insights into the conference’s significance in the hospitality industry. These polished, professional interviews conveyed key messages about HPN Global and its partners.

The second interview style we did was “run-n-gun”, which were quick, informal conversations with attendees. These interviews showcased the fun, energetic side of the event, providing authentic, real-time feedback. This blend of interview styles helped create a balanced narrative that resonated with a broad audience.

A series of event videos, ranging from keynote speeches to unique activities, formed the core of our digital strategy. YBV’s conference videography was designed to highlight sponsors, foster industry collaboration, and build excitement for future conferences.

YouTube was the foundation for much of our social media strategy, with detailed video descriptions and event highlights feeding into content shared across LinkedIn, Facebook, and other platforms. By building strong narratives and emphasizing key moments, YBV reinforced HPN Global’s values of relationship-building and collaboration.

HPN Global’s focus on cultivating long-term partnerships was central to our digital content strategy. We highlighted the contributions of these major sponsors, ensuring they received visibility across all digital channels. This added value for sponsors and strengthened the collaborative spirit of the conference.

The digital content produced by YBV significantly boosted engagement during the HPN Global 2024 Partner Conference and provided a foundation for future marketing efforts.

Looking ahead to the 2025 Partner Conference, we’re excited to build on the success of 2024, helping HPN Global grow its brand and strengthen its community year after year.

If you’re planning an event or conference and need a team skilled in conference videography to document and amplify its reach, Your Brand Voice is ready to help. Whether you’re aiming to engage attendees through dynamic video content or build a digital presence that resonates with sponsors and partners, we have the tools and expertise to make your event stand out.

Let us help turn your next event into an unforgettable experience that keeps your brand in the spotlight long after the conference ends. Contact Your Brand Voice today!